Unlike many traditional techniques that have been moved to online or mobile settings, we built our online qual/quant and mobile methodologies from the ground up with today’s users in mind and an eye towards tomorrow.
All of our applications are designed to provide a better research experience for participants, researchers, and decision makers. That's why even with industry-wide response rates dropping, 97% of participants express significant enjoyment and want to participate in Engage sessions again.
Invoke Engage’s online qual/quant methodologies provide:
- The richness of a focus group experience
- Projectable data similar to online quantitative studies
- An entire project experience in one setting, anywhere, anytime
- Technology that accelerates insights without sacrificing quality
Invoke Engage delivers even more: - Full participant opinions through numerous open ended questions
- Multi-media stimuli that brings the research experience to life
- Participant voting that illuminates consensus and identifies outliers
- Researchers and participants have one on one chats to probe deeper
- Researchers and decision makers adapt questioning on the fly
- Real-time, interactive qualitative and quantitative reporting