Join us for a live session and experience the power of Invoke in action!
Invoke Live sessions will return in 2009!
Click here to watch our recent free webinar featuring Forrester Research’s Principal Analyst Brad Bortner: Merging Qualitative and Quantitative Research for Better, Faster, Product, Communications, and Positioning Insights
July 10, 2008
12:30 ET
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The Power of Brand Charisma
We will explore the role of brand charisma in buying decisions and which brands have the most charisma.
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From April 23, 2008
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The Role and Power of Word of Mouth:
We will explore the role and impact of word of mouth in buying decisions, why people recommend and the role of online communities and web sites in the WOM process. |
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From March 6, 2008
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Marketing to Children:
We'll talk to mothers about their fears and concerns, which brands are best and worst, what is appropriate, and where the burden of responsibility lies.
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from December 4th, 2007
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"Ethical" Marketing in the UK:
How UK consumers feel about "ethical" marketing programs and its impact on actual behaviours
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from December
7th, 2007
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"Ethical" Marketing in the USA: Session 1
How American consumers feel about "ethical" marketing programs and its impact on actual behaviors
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from March 30th, 2007
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Presidential Election 2008:
The Role of the Media in Shaping Early Opinions |
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from February 2nd, 2007
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American Vacation:
When, where and how do people plan their getaways?
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from August 30th, 2006
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Rising Gas Prices: The Impact on the Consumer
How is the cost of gas affecting consumer attitudes and behavior?
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| from March 31st, 2006
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Direct-to-Consumer Prescription Drug Messaging:
How are pharmaceutical communications
strategies influencing medicating habits?
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from Feb 3rd, 2006
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The Hollywood Box Office Slump:
Where have all the movie goers gone?
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| from Nov 11th, 2006
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On the Verge of the iPod Revolution:
Targeting the Next Wave
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Invoke LIVE! is a series of live Invoke qual-quant research sessions about hot topics with a targeted panel of participants. During each live event, observers (such as you) will be able to fully experience this next generation of online research. - Observe the insights build in real time
- See how on-the-fly filtering and segment tracking is used
- Experience the power of real time keyword analytics
- Witness the flexibility of Invoke's adaptive questioning and probing
- Watch our researcher engage in a live chat with participants
Participants for Invoke LIVE! sessions are recruited from Greenfield Online, Invoke’s premier supplier of online respondents.
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